Q3 2026 13F · SEC CIK 2110402

Asset Advisory Group, Inc.

Wealth managerFiled 2026-10-20 for Q3 2026. Open the filing ↗ · All SEC filings ↗

Reported 13F value: $231.7M
Reported positions: 121
Holdings vs S&P 500, 3 yrs: —
Assets under management: $479.5M

Asset Advisory Group, Inc. is a wealth manager that reported 121 positions worth $231.7M in its Q3 2026 13F, filed 2026-10-20. Its largest holdings were Apple Inc (AAPL, 9.2%), Vanguard Scottsdale Fds (VCSH, 5.1%), Berkshire Hathaway Inc Del (BRK-B, 4.9%).

Asset Advisory Group, Inc. holdings largest 50 of 121 positions.

Weights are shares of the filer's total reported 13F value, compared with Q2 2026. Share changes may reflect splits; weight changes also reflect price moves. A 13F shows long US-listed positions only, up to 135 days after the fact.

Asset Advisory Group, Inc. 13F holdings
Stock	% of 13F value	Q2 2026	Shares	Share change	Reported value
AAPLApple Inc	9.2%	8.1%	63,898	-0.7%	$21.3M
VCSHVanguard Scottsdale Fds	5.1%	5.2%	153,175	+1.9%	$11.8M
BRK-BBerkshire Hathaway Inc Del	4.9%	5.1%	22,958	-1.2%	$11.4M
KEYKeycorp	4.2%	4.8%	479,123	+0.0%	$9.6M
DFACDimensional ETF Trust	4.1%	4.1%	214,282	+2.5%	$9.5M
VUGVanguard Index Fds	3.9%	3.8%	100,903	-0.2%	$9.1M
VIGVanguard Specialized Funds	3.7%	3.7%	36,308	+1.3%	$8.5M
SCHDSchwab Strategic Tr	3.4%	3.4%	241,689	-0.5%	$7.9M
SPYState Str Spdr S&p 500 ETF T	3.2%	3.2%	9,589	-1.6%	$7.3M
JPIEJpmorgan Income ETF	3.1%	3.0%	159,080	+5.3%	$7.1M
SCHBSchwab Strategic Tr	2.9%	2.9%	230,913	+0.5%	$6.8M
PYLDPimco ETF Tr	2.9%	3.1%	262,124	-0.8%	$6.7M
XLKSelect Sector Spdr Tr	2.6%	2.5%	30,474	+1.2%	$6.0M
QQQInvesco Qqq Tr	2.2%	2.2%	6,788	+1.1%	$5.0M
MSFTMicrosoft Corp	2.1%	1.6%	9,669	-0.2%	$5.0M
AMZNAmazon Com Inc	1.9%	1.8%	17,254	+0.0%	$4.3M
TSLATesla Inc	1.6%	2.0%	10,674	+0.0%	$3.8M
GOOGLAlphabet Inc	1.5%	1.6%	10,274	-0.6%	$3.5M
VTVVanguard Index Fds	1.5%	1.1%	15,709	+35.4%	$3.4M
VXUSVanguard Star Fds	1.4%	1.4%	39,298	+8.5%	$3.3M
GOOGAlphabet Inc	1.4%	1.4%	9,369	-0.0%	$3.2M
VNQVanguard Index Fds	1.4%	1.4%	35,232	+3.3%	$3.2M
IEFAIshares Tr	1.3%	1.3%	31,069	-2.1%	$3.0M
JPMJpmorgan Chase & Co	1.2%	1.2%	8,142	+0.0%	$2.7M
METAMeta Platforms Inc	1.1%	0.9%	3,610	-0.5%	$2.6M
NVDANvidia Corporation	1.1%	1.0%	11,337	-0.4%	$2.6M
FNDXSchwab Strategic Tr	1.1%	1.1%	82,013	+0.4%	$2.6M
URTHIshares Inc	1.1%	1.2%	12,298	-8.5%	$2.5M
VTIVanguard Index Fds	1.0%	1.0%	6,124	+0.4%	$2.3M
JNJJohnson & Johnson	0.8%	0.8%	7,306	-0.3%	$1.9M
IWMIshares Tr	0.8%	0.9%	6,395	-1.5%	$1.8M
DFASDimensional ETF Trust	0.7%	0.7%	22,144	+12.4%	$1.7M
CATCaterpillar Inc	0.7%	1.0%	2,026	-1.4%	$1.6M
DEDeere & Co	0.7%	0.6%	2,296	+0.0%	$1.5M
HDHome Depot Inc	0.7%	0.8%	5,323	+0.0%	$1.5M
XOMExxonmobil Holdings Corp	0.6%	—	8,810	—	$1.4M
DVYIshares Tr	0.6%	0.6%	9,225	+0.3%	$1.4M
DFICDimensional ETF Trust	0.6%	0.6%	36,234	+3.6%	$1.4M
PFFIshares Tr	0.6%	0.6%	44,133	+0.1%	$1.3M
PMPhilip Morris Intl Inc	0.5%	0.5%	6,623	+0.0%	$1.3M
IWRIshares Tr	0.4%	0.5%	9,523	-0.4%	$1.0M
CORCencora Inc	0.4%	0.4%	3,284	+0.0%	$986K
BMYBristol-Myers Squibb Co	0.4%	0.4%	15,254	-5.0%	$952K
INTCIntel Corp	0.4%	0.5%	7,824	+0.0%	$941K
VOVanguard Index Fds	0.4%	0.4%	11,207	-2.3%	$879K
LMTLockheed Martin Corp	0.4%	0.4%	1,666	+0.0%	$848K
DINOHf Sinclair Corp	0.4%	—	7,904	—	$848K
MRKMerck & Co Inc	0.4%	—	5,765	—	$838K
AMGNAmgen Inc	0.3%	—	1,902	—	$802K
DFAXDimensional ETF Trust	0.3%	0.3%	20,816	+0.3%	$771K

What Asset Advisory Group, Inc. bought and sold in Q3 2026, against Q2 2026.

New positions

Q2 2026's filing was too long to tell new positions apart.

Added to

Reduced

URTH Ishares Inc-8.5% shares

Left the top 50

Share counts compared with the Q2 2026 13F; a split also changes share counts. The latest filing lists more than 50 positions, so a position that left the top 50 may still be held.

How the holdings did against the S&P 500.

1 year: —
3 years: —
5 years: —

A portfolio of the filer's 20 largest 13F positions, weighted by value, bought the trading day after each 13F was filed and held until the next one was: what copying this filer could have earned. 13Fs show long US-listed positions only, so this is an estimate of the stock picks, not the fund's reported returns.

Reported 13F value by quarter.

13F value by quarter
Quarter	13F value	Positions
Q3 2026	$231.7M	121
Q2 2026	$228.8M	125
Q1 2026	$199.3M	116
Q4 2025	$200.2M	120

Questions about Asset Advisory Group, Inc.'s portfolio

What stocks does Asset Advisory Group, Inc. own?

Asset Advisory Group, Inc.'s latest 13F, for Q3 2026 and filed Oct 20, 2026, lists 121 positions worth $231.7M. The largest are Apple Inc (AAPL) at 9.2%, Vanguard Scottsdale Fds (VCSH) at 5.1%, Berkshire Hathaway Inc Del (BRK-B) at 4.9%, Keycorp (KEY) at 4.2% and Dimensional ETF Trust (DFAC) at 4.1%.

What did Asset Advisory Group, Inc. buy last quarter?

In Q3 2026, Asset Advisory Group, Inc. added Vanguard Index Fds (VTV) (+35.4% shares), Dimensional ETF Trust (DFAS) (+12.4% shares) and Vanguard Star Fds (VXUS) (+8.5% shares), compared with its Q2 2026 filing.

What did Asset Advisory Group, Inc. sell last quarter?

In Q3 2026, Asset Advisory Group, Inc. cut from its top 50 Exxon Mobil Corp (XOM), cut from its top 50 Public Storage (PSA), cut from its top 50 Tjx Cos Inc New (TJX), cut from its top 50 Rockwell Automation Inc (ROK) and Ishares Inc (URTH) (-8.5% shares), compared with its Q2 2026 filing.

When is Asset Advisory Group, Inc.'s next 13F filing due?

13F filings are due 45 days after each quarter ends. Asset Advisory Group, Inc.'s filing for the quarter ending Dec 31, 2026 is due by Feb 14, 2027; this page updates the day after it is published.

How much money does Asset Advisory Group, Inc. manage?

Asset Advisory Group, Inc. reported $479.5M of regulatory assets under management on its latest SEC Form ADV. Its 13F, which covers only US-listed stocks and options, totals $231.7M.