Q2 2026 13F · SEC CIK 1748766

Brand Asset Management Group, Inc.

Wealth managerFiled 2026-08-12 for Q2 2026. Open the filing ↗ · All SEC filings ↗

Reported 13F value: $452.4M
Reported positions: 223
Top holdings a year, 3 yrs: +17.9%
Assets under management: $1.2B

Brand Asset Management Group, Inc. is a wealth manager that reported 223 positions worth $452.4M in its Q2 2026 13F, filed 2026-08-12. Its largest holdings were Ishares (IEMG, 8.9%), Ishares Tr (IJH, 7.8%), Vanguard Russell 1000 Growth ETF (VONG, 4.1%). A portfolio copying its top holdings returned 17.9% a year over the last 3 years, against 20.4% for the S&P 500.

Brand Asset Management Group, Inc. holdings largest 50 of 223 positions.

Weights are shares of the filer's total reported 13F value, compared with Q1 2026. Share changes may reflect splits; weight changes also reflect price moves. A 13F shows long US-listed positions only, up to 135 days after the fact.

Brand Asset Management Group, Inc. 13F holdings
Stock	% of 13F value	Q1 2026	Shares	Share change	Reported value
IEMGIshares	8.9%	9.2%	485,371	-4.4%	$40.2M
IJHIshares Tr	7.8%	8.2%	455,097	-2.1%	$35.1M
VONGVanguard Russell 1000 Growth ETF	4.1%	3.9%	143,960	+4.6%	$18.4M
VOVanguard Index Fds	3.8%	4.0%	214,332	+296.1%	$17.3M
DFISDimensional ETF Trust	3.5%	3.9%	453,219	+2.0%	$15.9M
SCHFSchwab Intl Equity	3.4%	3.7%	559,279	-2.6%	$15.5M
IWFIshares Russell 1000 Growth ETF	3.2%	3.3%	118,272	+300.1%	$14.7M
VONVVanguard Russell 1000 Value ETF	3.1%	3.2%	133,036	+1.1%	$14.1M
SCHMSchwab Strategic Tr	3.0%	3.1%	371,674	-2.1%	$13.7M
SCHXSchwab Stratgc Tr	2.8%	2.9%	435,333	-1.2%	$12.8M
SCHASchwab U.s. Small-Cap ETF	2.7%	2.6%	332,664	-2.3%	$12.0M
SCHESchwab Strategic Tr	2.6%	2.9%	328,242	-1.7%	$11.9M
SCZIshares Msci Eafe Small Cap	2.5%	2.8%	134,949	-3.4%	$11.1M
IVVIshares Core S&p 500 ETF	2.1%	2.1%	12,704	+4.0%	$9.5M
SCHVSchwab Strategic Tr	2.1%	2.2%	270,744	-0.4%	$9.4M
SCHCSchwab Strategic Tr	1.8%	2.1%	170,742	-2.1%	$8.2M
IWDIshares Russell 1000 Value ETF	1.5%	1.6%	28,171	-1.1%	$6.8M
VBVanguard Indx Fd	1.4%	1.4%	21,466	+1.2%	$6.5M
SCHGSchwab U.s. Large-Cap Growth ETF	1.2%	1.2%	162,537	+3.1%	$5.5M
JKDIshares Tr	0.9%	0.9%	39,027	-0.3%	$4.0M
PLTRPalantir Technologies Inclass Class A	0.8%	1.3%	32,737	-4.9%	$3.8M
JKEIshares Tr	0.8%	0.8%	32,117	-1.4%	$3.8M
VUGVanguard Indx Fd	0.8%	0.8%	41,388	+515.0%	$3.6M
BSVVanguard Bd Index Fds Vanguard Short Ter	0.8%	0.9%	45,114	+6.4%	$3.5M
AAPLApple Inc	0.8%	0.8%	12,042	+3.2%	$3.5M
JKGIshares Tr	0.7%	0.8%	34,967	-2.0%	$3.4M
MGCVanguard Mega Cap ETF Total	0.7%	0.8%	12,230	+0.0%	$3.3M
VWOVanguard Intl Equity Index F	0.7%	0.7%	53,918	+6.1%	$3.2M
VOOVanguard S&p 500 ETF	0.7%	0.4%	4,533	+68.1%	$3.1M
IEFAIshares Core Msci Eafe ETF	0.7%	0.7%	31,199	+10.0%	$3.0M
IWBIshares Russell 1000 ETF	0.6%	0.7%	7,074	-1.5%	$2.9M
SCHHSchwab Strategic Tr	0.6%	0.7%	115,591	-2.7%	$2.7M
VBRVanguard Small Cap Value ETF	0.6%	0.6%	10,707	-5.3%	$2.6M
SPYSpdr S&p 500 ETF Tr	0.6%	0.6%	3,347	-0.2%	$2.5M
IWMIshares	0.5%	0.5%	7,951	+10.6%	$2.4M
VEAVanguard Tax-Managed Fds	0.5%	0.4%	32,045	+30.2%	$2.3M
NVDANvidia Corporation Com	0.5%	0.5%	10,675	+3.6%	$2.1M
SCHOSchwab Short-Term U.S. Treasury ETF	0.4%	0.5%	82,769	-2.0%	$2.0M
SCHJSchwab Strategic Tr	0.4%	0.5%	79,747	-4.3%	$2.0M
MTUMIshares Msci USA Momentum Factor ETF	0.4%	—	5,584	—	$1.9M
VTVVanguard Value ETF	0.4%	0.4%	8,438	+4.6%	$1.8M
BILSPDR Brcy1-3 Ser	0.4%	—	19,859	—	$1.8M
FNDXSchwab Strategic Tr	0.4%	0.4%	54,228	-1.4%	$1.7M
SHYGIshares Tr	0.4%	0.4%	39,652	-0.9%	$1.7M
JKJiShares Morningstar Small-Cap	0.4%	0.4%	21,119	-1.9%	$1.6M
FNDFSchwab Strategic Tr	0.4%	0.4%	30,218	-0.9%	$1.6M
MSFTMicrosoft Corp	0.3%	0.4%	4,182	+2.7%	$1.6M
GOOGLAlphabet Inc	0.3%	—	4,325	—	$1.5M
VBKVanguard Small Cap Growth ETF	0.3%	—	4,217	—	$1.5M
VOEVanguard Index Fds	0.3%	0.4%	7,792	-16.4%	$1.5M

What Brand Asset Management Group, Inc. bought and sold in Q2 2026, against Q1 2026.

New positions

Q1 2026's filing was too long to tell new positions apart.

Share counts compared with the Q1 2026 13F; a split also changes share counts. The latest filing lists more than 50 positions, so a position that left the top 50 may still be held.

How the holdings did against the S&P 500.

1 year: +22.3% /yr; S&P 500 +20.1%
3 years: +17.9% /yr; S&P 500 +20.4%
5 years: +7.7% /yr; S&P 500 +11.6%

A portfolio of the filer's 20 largest 13F positions, weighted by value and rebuilt each quarter on the day the filing became public. 13Fs show long US-listed positions only, so this is an estimate of the stock picks, not the fund's reported returns.

Reported 13F value by quarter.

13F value by quarter
Quarter	13F value	Positions
Q2 2026	$452.4M	223
Q1 2026	$384.5M	193
Q4 2025	$357.6M	171
Q3 2025	$355.5M	165
Q2 2025	$267.8M	92
Q1 2025	$239.7M	89
Q4 2024	$246.3M	89
Q3 2024	$255.5M	89
Q2 2024	$236.8M	80
Q1 2024	$232.5M	78
Q4 2023	$218.7M	76
Q3 2023	$195.0M	73

Questions about Brand Asset Management Group, Inc.'s portfolio

What stocks does Brand Asset Management Group, Inc. own?

Brand Asset Management Group, Inc.'s latest 13F, for Q2 2026 and filed Aug 12, 2026, lists 223 positions worth $452.4M. The largest are Ishares (IEMG) at 8.9%, Ishares Tr (IJH) at 7.8%, Vanguard Russell 1000 Growth ETF (VONG) at 4.1%, Vanguard Index Fds (VO) at 3.8% and Dimensional ETF Trust (DFIS) at 3.5%.

What did Brand Asset Management Group, Inc. buy last quarter?

In Q2 2026, Brand Asset Management Group, Inc. added Vanguard Indx Fd (VUG) (+515.0% shares), Ishares Russell 1000 Growth ETF (IWF) (+300.1% shares) and Vanguard Index Fds (VO) (+296.1% shares), compared with its Q1 2026 filing.

What did Brand Asset Management Group, Inc. sell last quarter?

In Q2 2026, Brand Asset Management Group, Inc. cut from its top 50 Ishares Tr (JKF), cut from its top 50 Tesla Inc Com (TSLA), cut from its top 50 SPDR Portfolio Developed World (SPDW), cut from its top 50 Vanguard Index Fds (VOT), Vanguard Index Fds (VOE) (-16.4% shares) and Vanguard Small Cap Value ETF (VBR) (-5.3% shares), compared with its Q1 2026 filing.

How has Brand Asset Management Group, Inc.'s portfolio performed?

A portfolio copying Brand Asset Management Group, Inc.'s 20 largest 13F holdings each quarter, from the day each filing was public, returned +17.9% a year over the last 3 years, against +20.4% for the S&P 500. Over 1 year: +22.3% against +20.1%. Over 5 years: +7.7% a year against +11.6%.

When is Brand Asset Management Group, Inc.'s next 13F filing due?

13F filings are due 45 days after each quarter ends. Brand Asset Management Group, Inc.'s filing for the quarter ending Sep 30, 2026 is due by Nov 14, 2026; this page updates the day after it is published.

How much money does Brand Asset Management Group, Inc. manage?

Brand Asset Management Group, Inc. reported $1.2B of regulatory assets under management on its latest SEC Form ADV. Its 13F, which covers only US-listed stocks and options, totals $452.4M.